Ad formats / CTV
Living-room inventory, programmatic pipes. Connected TV inventory is bought like premium video: full-screen, non-skip, lean-back. We route CTV supply through oRTB and Direct Deals with app-verified transparency.
Schematic placement. Exact positions are modeled per template during onboarding.
| Sizes | 1920x1080 full screen |
| Viewability | By definition |
| Latency budget | SSAI-delivered |
| Best for | CTV apps and FAST channels partnering with WireAds |
| Devices | Connected TV |
| Price basis | CPM at auction clearing prices; reserve via Direct Deals |
Performance figures are indicative network ranges and vary by market, season and placement.
AdX, GAM MCM, Prebid, oRTB and Direct Deals all bid on every ctv ads impression.
Reserve this exact placement with a negotiated line whenever it beats the open market.
Density and position chosen from your actual templates, not a checklist.
We model ctv ads on your templates and project the CPM band.
Exact positions and density agreed with your team, user-experience first.
The auction runs, your dashboard streams, and the wire does the rest.
Select apps with strong viewing metrics and transparent app-ads.txt. Talk to the partnerships team.
Server-side ad insertion with impression pings from the device environment.
A placement model for your pages, with a projected CPM band, arrives within two business days.
