PMP deals: premium buyers, private terms, public results. Private marketplace deals let selected buyers access your inventory on negotiated terms before the open auction. We package your inventory, pitch it to buyers and manage the deal IDs.
Private Marketplace runs on the WireAds wire.
Your inventory fires private marketplace signals into the unified auction.
All demand sources compete; the strongest price wins the impression.
Consolidated revenue lands in your account on Net 30 terms.
Every private marketplace impression is priced at auction clearing rates, visible in your dashboard.
Revenue from private marketplace settles on the same monthly wire as everything else.
No, they layer on top with a floor above open clearing prices.
DSP traders and direct advertisers already buying in your verticals.
Send your properties and traffic profile. The private marketplace proposal lands within two business days.