Ad formats / High-impact
Units that travel with the reader. Floating ads glide along the scroll, holding a position relative to the viewport. With sane caps they combine banner simplicity with sticky-level viewability.
Schematic placement. Exact positions are modeled per template during onboarding.
| Sizes | 300x250 floating · 320x50 floating |
| Viewability | Typically 70-88% |
| Latency budget | < 100 ms added decisioning |
| Best for | Long-scroll pages and listicles |
| Devices | Desktop and mobile |
| Price basis | CPM at auction clearing prices; reserve via Direct Deals |
Performance figures are indicative network ranges and vary by market, season and placement.
AdX, GAM MCM, Prebid, oRTB and Direct Deals all bid on every floating ads impression.
Reserve this exact placement with a negotiated line whenever it beats the open market.
Density and position chosen from your actual templates, not a checklist.
We model floating ads on your templates and project the CPM band.
Exact positions and density agreed with your team, user-experience first.
The auction runs, your dashboard streams, and the wire does the rest.
No. Floating units overlay, they never reflow content.
One floating unit per viewport at a time, with a session cap.
A placement model for your pages, with a projected CPM band, arrives within two business days.
