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Ad formats / Native

Native Content, on the wire.

Sponsored articles placed on your site. Native content placements host full sponsored articles that live naturally beside your editorial work. Highest CPMs in the native family, sold heavily through Direct Deals.

your-site.com
Sponsored content · AdPro
Sponsored articles placed on your site.Presented on your site, reviewed against your editorial standards.Read on AdPro →
9:41LTE
Sponsored content · AdPro
Sponsored articles placed on your site.Presented on your site, reviewed against your editorial standards.Read on AdPro →
$12.00-30.00
indicative CPM band
Direct
deal driven
Labeled
sponsored, always
Where it fires

Placement pattern.

SITE HEADER CONTENT SIDEBAR Native Content fires here

Schematic placement. Exact positions are modeled per template during onboarding.

Spec sheet

Native Content, on the record.

SizesDedicated article page
ViewabilityArticle-level engagement
Latency budgetStatic hosting, zero ad latency
Best forNews and magazine sites with quality editorial standards
DevicesDesktop and mobile
Price basisCPM at auction clearing prices; reserve via Direct Deals

Performance figures are indicative network ranges and vary by market, season and placement.

WireAds advantage

Why it clears higher here.

Unified auction

AdX, GAM MCM, Prebid, oRTB and Direct Deals all bid on every native content impression.

Direct Deals

Reserve this exact placement with a negotiated line whenever it beats the open market.

Modeled placement

Density and position chosen from your actual templates, not a checklist.

Setup

Three steps to live.

STEP 1

Yield audit

We model native content on your templates and project the CPM band.

STEP 2

Placement map

Exact positions and density agreed with your team, user-experience first.

STEP 3

Go live

The auction runs, your dashboard streams, and the wire does the rest.

FAQ

Native Content, questioned.

The advertiser supplies it; we review against your editorial standards before it goes live.

Flat sponsorship or CPM on the article impressions, settled Net 30 like everything else.

Related formats

Also on the wire.

Run native content where the whole market bids.

A placement model for your pages, with a projected CPM band, arrives within two business days.