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Ad formats / Video

Programmatic Video, on the wire.

Every video impression, auctioned. Programmatic video routes all your video inventory, instream and outstream, through the unified auction and Direct Deal lines with consistent reporting.

your-site.com
VIEWABLE1080p
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9:41LTE
VIEWABLE1080p
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One
reporting line
5
demand sources
Net 30
settlement
Where it fires

Placement pattern.

SITE HEADER CONTENT SIDEBAR Programmatic Video fires here

Schematic placement. Exact positions are modeled per template during onboarding.

Spec sheet

Programmatic Video, on the record.

SizesPlayer-matched and responsive
ViewabilityPlayer and view-gated
Latency budget< 150 ms decisioning
Best forPublishers scaling video across many pages
DevicesDesktop and mobile
Price basisCPM at auction clearing prices; reserve via Direct Deals

Performance figures are indicative network ranges and vary by market, season and placement.

WireAds advantage

Why it clears higher here.

Unified auction

AdX, GAM MCM, Prebid, oRTB and Direct Deals all bid on every programmatic video impression.

Direct Deals

Reserve this exact placement with a negotiated line whenever it beats the open market.

Modeled placement

Density and position chosen from your actual templates, not a checklist.

Setup

Three steps to live.

STEP 1

Yield audit

We model programmatic video on your templates and project the CPM band.

STEP 2

Placement map

Exact positions and density agreed with your team, user-experience first.

STEP 3

Go live

The auction runs, your dashboard streams, and the wire does the rest.

FAQ

Programmatic Video, questioned.

No, it monetizes the ad slots in whatever player you use.

Revenue, CPM and fill by video, placement and geography, in real time.

Related formats

Also on the wire.

Run programmatic video where the whole market bids.

A placement model for your pages, with a projected CPM band, arrives within two business days.